PARABEN FREE Extreme Hard Holding Gel is a unique product. It is a dry pastie gel. When applied to wet hair it will leave a semi glossy finish. When applied to dry hair it leaves a matte finish. Great for short hair styles men especially. Extreme hold. Directions; When applying to wet, damp or dry hair, start with a dime size amount and emulsify in hands. Then start applying with fingers to create desired look. Use more if needed.